Catalogs

1933-1934 Brochure

1933-1934 Brochure

Like the 1936 brochure, the exact date of this tri-fold brochure is uncertain. What is certain is that it’s one …

1936-ish brochure

1936-ish brochure

The exact date of this four-page brochure is uncertain, but it is believed to be from 1936. Note the emphasis …

1939 Catalog

1939 Catalog

This short 1939 brochure focused on the Synchromatics and their “Seven points of supremacy”.

1948-1949 Catalog

1948-1949 Catalog

The exact publication date of this short catalog is unclear, but it appears to have been late 1948 or early …

1951 Catalog: Your album of Gretsch guitars

1951 Catalog: Your album of Gretsch guitars

Gretsch was still looking pretty old-fashioned in 1951, with low-rent typography and artist renderings rather than photographs, but even as …

1952-1953 Gretsch Catalog

1952-1953 Gretsch Catalog

Highlights the electric models, continuing the move away from the cat-eye Synchromatics. The company was very much in transition at …

1955 Gretsch Catalog

1955 Gretsch Catalog

1955 was a big year for Gretsch, and it showed in the “Guitars for Moderns” catalog. With tons of new …

1958 Gretsch Breaks the Sound Barrier Brochure

1958 Gretsch Breaks the Sound Barrier Brochure

In just a few short pages in this 1958 brochure, Gretsch introduced the Project-O-Sonic stereo guitar system, new-for-‘58 models, including …

1959 Catalog

1959 Catalog

The 1959 Gretsch catalog is very similar to the 1961 catalog, but four pages shorter.

1961 Catalog

1961 Catalog

The 1961 Gretsch Catalog (#30) continued the “modern” theme of the ‘55 catalog.

(From the collection of Rob Campbell)
1963 Gretsch Catalog

1963 Gretsch Catalog

The 1963 catalog gave prominent play to the Chet Atkins line, setting aside the first few pages of the catalog …

1965 Gretsch Catalog

1965 Gretsch Catalog

Catalog No. 32: Touts “Exclusive Gretsch Features Found On Chet Atkins And Other Models”. Also includes large section for amplifiers.

1968 Gretsch Brochure

1968 Gretsch Brochure

A briefer version of the 1968 catalog.

1968 Gretsch Catalog

1968 Gretsch Catalog

Catalog 33 trumpeted “That Great Gretsch Sound” in large, oh-so-‘60s type running diagonally across the front. Inside, readers found more …

1971 Dorado Catalog

1971 Dorado Catalog

In the ‘70s, Gretsch began importing the Dorado line of guitars from Japan in an effort to shore up the …

1972 Chet Atkins models mini-catalog

1972 Chet Atkins models mini-catalog

A short mini-catalog — brochure, really — for the 1972 Chet Atkins models

1972 Gretsch Catalog

1972 Gretsch Catalog

The Baldwin years were in full swing for this surprisingly tasteful 1972 catalog.

1972 Sonax amps mini-catalog

1972 Sonax amps mini-catalog

Gretsch introduced the Sonax line of solid-state amplifiers in this 1972 mini-catalog. Note that this catalog was produced out of …

1973 Dorado Catalog

1973 Dorado Catalog

By the 1973 catalog, the made-in-Japan Dorado line had expanded to include banjos, drums and electric guitars and basses.

1974 Dorado Catalog

1974 Dorado Catalog

The 1974 Dorado catalog was little more than a brief brochure, with only 4 pages to promote a handful of …

1975 Gretsch Catalog

1975 Gretsch Catalog

Gretsch was obviously trying to return to its roots for the 1975, with a stripped-down page count, ‘50s commercial-art-inspired cover, …

1978 Gretsch Catalog

1978 Gretsch Catalog

The 1978 “That Great Gretsch Sound” catalog prominently featured some of the worst efforts of the ‘70s. This was obviously …

1979 Beast mini-catalog

1979 Beast mini-catalog

A four-page mini-catalog of the new for 1979 Beast models

1989 Gretsch Catalog

1989 Gretsch Catalog

The “Truly Gretsch” catalog of 1989 was the first issued by the revitalized Gretsch company. In full color it announced …

1990 Catalog

1990 Catalog

Expanding on the very brief 1989 catalog, the 1990 “That Great Gretsch Sound” catalog continued to rely heavily on the …

1999 Historic series catalog

1999 Historic series catalog

Gretsch made a big deal of the made-in-Korea Historic line when it was introduced in 1999. It appears they had …

2002-ish Synchromatic brochure

2002-ish Synchromatic brochure

Exact date on this brochure is unclear, but it appears to be about 2002.

(From the collection of Aaron Read)
2004 Brochure

2004 Brochure

The 2004 brochure, featuring the DSW, marked the end of the pre-Fender Korean made guitar lines and the beginning of …

(From the collection of Aaron Read)
2004 Full catalog

2004 Full catalog

At 50+ pages, it’s a big one. Note: the full catalog only showed standard Setzer Hot Rods, while the brochure …

(From the collection of Aaron Read)

Patents

Synchromatic Stairstep Bridge

Synchromatic Stairstep Bridge

Patent #02190475, assigned Feb 13, 1940 to Fred Gretsch Jr., for the Synchromatic Stairstep Bridge

Rancher

Rancher

Patent #129478, assigned September 16, 1941 for a new, original, and ornamental Design for a Guitar or Similar Musical Instrument

Miracle Neck

Miracle Neck

Patent #02469582, issued May 10 1949, for the design of the Synchromatic “Miracle Neck”

Ocarina

Ocarina

Patent #02460931, issued to William Gretsch February 8, 1949, for an ocarina.

Musical Comb

Musical Comb

Patent #02531212, issued to Fred Gretsch Jr. November 21, 1950, for a musical comb

Aug 21 1951: Melita Bridge

Aug 21 1951: Melita Bridge

Patent #02565253, for the Melita Bridge

Dynasonics

Dynasonics

Patent #2612072, granted Sept. 30, 1952, for the DeArmond Dynasonic.

Bigsby design

Bigsby design

Patent #0169120, granted to Paul Bigsby March 31, 1953, for the Bigsby vibrato design.

Bigsby Vibrato

Bigsby Vibrato

Patent #0170109, assigned to Paul Bigsby August 4, 1953, for his vibrato system.

March 26, 1957: Melita Bridge

March 26, 1957: Melita Bridge

Patent #2786382, for the Melita bridge

Dec. 29, 1959: Space Control Bridge

Dec. 29, 1959: Space Control Bridge

Patent number 02918837, assigned to Jimmy Webster for the Space Control bridge

June 30, 1959: FilterTron

June 30, 1959: FilterTron

Patent #2892371, assigned to Ray Butts, for what would become known as the FilterTron humbucker

Project-O-Sonic Stereo

Project-O-Sonic Stereo

Patent #2964985, issued to Jimmy Webster December 20, 1960, for the design of the Project-O-Sonic stereo system.

Burns vibrato

Burns vibrato

Patent #194067, issued Nov. 13, 1962, for the design of the Burns vibrato.

Oct 15 1963: Electrotone body and back pad

Oct 15 1963: Electrotone body and back pad

Patent number 196,609, assigned to Jimmy Webster for the Electrotone body and back pad

(From the collection of Rob Campbell)
Oct. 22 1963: Tone twister

Oct. 22 1963: Tone twister

Assigned to Jimmy Webster for the Tone Twister

Sept. 17, 1963: T-Zone Tempered Treble

Sept. 17, 1963: T-Zone Tempered Treble

Granted Sept. 17, 1963 to Jimmy Webster for T-Zone Tempered Treble

Dec 22, 1964: Telescoping arm vibrato

Dec 22, 1964: Telescoping arm vibrato

Patent #3162083, issued to Jimmy Webster

(From the collection of Rob Campbell)
Flip-up mute

Flip-up mute

Patent #3134288, issued to Jimmy Webster May 26, 1964 for the Gretsch flip-up mute system.

Nov. 21 1967: Floating Sound Unit (tuning fork bridge)

Nov. 21 1967: Floating Sound Unit (tuning fork bridge)

Patent #3353433, assigned to Jimmy Webster for the Floating Sound Unit, also known as the “Tuning Fork Bridge”

Bigsby Vibrato

Bigsby Vibrato

Patent #212780, granted Nov. 19, 1968.

Oct. 22, 1968: Melita mute system

Oct. 22, 1968: Melita mute system

Patent #03406603, assigned October, 1968, for the Melita mute system.

Dynasonics

Dynasonics

Patent # 03535968, issued Oct 27, 1970, to the Kaman Corporation.

April 22, 1980: Super Axe

April 22, 1980: Super Axe

Patent #254792, assigned to Clyde E. Edwards, for the design of the Super Axe

Committee

Committee

Patent #257727, assigned Dec. 30, 1980 to Thomas Kimble for the design of the Committee line.

Beasts

Beasts

Patent #0259199, issued May 12, 1981 for the design of the Beast models.

March 3, 1981: TK300

March 3, 1981: TK300

Patent #258449, assigned March, 1981, to Thomas Kimble for the design of the TK300. Now we know who to blame.

Price Lists

1968 Gretsch Price List

1968 Gretsch Price List

Gretsch Guitar & Amplifier Price List for catalog #33, from April 1968.

2003 Price List

2003 Price List

Produced during an interesting transitional period, this 120th Anniversary price list is from FMIC, but includes the pre-Fender model lineup, …

2004 Guitar Price List

2004 Guitar Price List

Manufacturer’s U.S. Suggested Retail Prices Effective February 1st 2004

2008 Price List

2008 Price List

The 2008 125th Anniversary price list showed the pared-down model range —no double-necks — and was heavy on accessories, parts …

Album covers

Album covers

Album covers

An assortment of album covers featuring Gretsch guitars.

Bo Diddley

Bo Diddley

Greatest Sides, volume 1

Chet Atkins

Chet Atkins

20 of the Best

Gene Vincent

Gene Vincent

Blue Jean Bop

Go Bo Diddley

Go Bo Diddley

with his Jet Firebird

Stray Cats

Stray Cats

First album.

Other

1951 (circa) Gretsch Guitar Guide

1951 (circa) Gretsch Guitar Guide

This guide, given out with new guitar purchases in the early ‘50s, contained “Information essential to every guitarist…” and featured …

1965 Floating Sound Unit Brochure

1965 Floating Sound Unit Brochure

This brief brochure explained and extolled the benefits of sticking a tuning fork in your guitar and attaching it to …

Gretsch guitar quiz

Gretsch guitar quiz

Gretsch used this “guitar quiz’, featuring the Synchromatic 100, as a promotional tool. Circa 1947.

Miscellaneous Items

Miscellaneous Items

Various Gretsch themed items

1950s Guitar Player statuette

1950s Guitar Player statuette

This statuette, and a similar accordion player figure, were either sold or given to dealers and other notables in the …

Gretsch small parts bag

Gretsch small parts bag

During the Brooklyn years, these small bags were used to send small parts to dealers through the mail.

Advertisements

Gretsch guitar advertisements

Gretsch guitar advertisements

An assortment of Gretsch ads through the years.